The 15 Best Amazon Beauty Products at October Prime Day 2024

After testing hundreds of beauty products with PEOPLE for more than two years, I know what’s worth it, and what just has fancy packaging. 

I’ve gone through several product-induced breakouts to give you the information I know now and bring you all the best beauty that I’m crossing my fingers will be on sale at Amazon’s October Prime Day.

Dozens of products land on my desk throughout the week (hello, never-ending pile of false eyelashes and trendy bronzer inventions) — but they rarely land recurring roles in my beauty regimen. However, Amazon seems to have gotten the passcodes to my beauty files before its Prime Big Deal Days, delivering discounts now on a few of my go-to products, like my favorite tinted moisturizer that’s been used on Martha Stewart, and an $8 concealer we tested that defies wrinkles.

Best October Prime Day Beauty Buys

L’Oreal Paris True Match Lumi Glotion

This bronzy, tinted moisturizer from L’Oreal has been the secret behind Helen Mirren and Eva Longoria’s red carpet glows this year. Its celeb status precedes it, but I was still shocked at how well my sensitive skin took to this moisturizer. My complexion was glowy — it kept my skin hydrated, and it served as a great makeup base for long days.

Crest 3D Whitestrips

A bright, white smile offers an instant confidence boost, which is why I love teeth whitening strips, and this pack from Crest tops the list. As someone with sensitive teeth, this standard pack is gentle enough on my gums and teeth while still lightening my natural shade.

Laneige Lip Sleeping Mask

Lip masks and balms are a dime a dozen, but this ultra-hydrating Laneige lip mask is the only product I rely on for soft and smooth lips. The formula is packed with skin-loving ingredients, including shea butter and vitamin C, which lock moisture onto the thin skin barrier of your lips while you sleep.

GoPure Neck Firming Cream 

This skin tightening cream had more of a firming effect on my grandmother’s neck than mine, but it gave us both a great dose of hydration thanks to its hyaluronic acid-packed formula. “I still have 74-year-old skin… but my neck has a totally different look now,” my grandma said.

Maybelline Instant Age Rewind Multi-Use Concealer

Several testers and I agree that this Maybelline stick is one of the best drugstore concealers available. Its pigmented formula effectively covers my dark circles and rosacea-induced redness, plus it’s packed with anti-aging ingredients that help target fine lines, making it a great option for mature skin.

Neutrogena Makeup Remover Wipes

While makeup removers come in many shapes and sizes, I reach for these wipes in a pinch (though experts have mixed reviews on the efficacy of wipes). These soft towelettes take off every bit of visible makeup on my skin, even after full glam — I just follow up with cleanser afterward. 

Essence Lash Princess False Lash Effect Mascara

I gravitated toward this mascara because of its low price. But what I didn’t expect was how well this mascara would coat and lengthen my lashes with minimal flaking or fallout on long days — I’ve even become a brown mascara wearer because of this tube.

Kiehl’s Ultra Facial Cream

If you’re a skincare fanatic, there’s a high chance that you’ve owned this nourishing moisturizer at some point. This has become my go-to face cream for morning and night. Its rich yet lightweight formula is infused with squalane to soften and soothe all skin types (even if you have sensitive skin like I do).

Vegamour Gro Revitalizing Shampoo

It wasn’t until I started experiencing stress-induced hair fallout in the shower that I wanted to start using a hair growth shampoo, and this strengthening formula made all the difference. Not only does my hair feel cleaner with every wash, but it looks shinier, feels healthier, and grew noticeably longer within just a few months. 

Olay Regenerist Micro-Sculpting Cream Face Moisturizer

While I don’t yet have wrinkles, I use this face cream as preventative action against the formation of fine lines. I prefer to use this vitamin B3-boosted moisturizer as a night cream, so it can preserve my skin’s firmness undisturbed, and our testers even voted it for the best wrinkle cream for all skin types.

Grande Cosmetics Lamination Gel

I’ve tried a handful of eyebrow gels, but nothing keeps my unruly brows in check as much as this one from Grande Cosmetics. The thick gel applies easily and effectively lays each hair for foolproof, all-day wear. Plus, it’s the only product that doesn’t leave me with crusty buildup within a few hours.

Solawave 4-in-1 Facial Wand

PEOPLE editors (and our moms) love this red light therapy wand, following the gaggle of celebrities like Reese Witherspoon and Charles Melton who have achieved red carpet-ready complexions with this device. This wand gradually faded our dark spots and dullness, leaving us with radiant skin and brighter under-eyes in under two weeks.

Hero Cosmetics Mighty Patch Invisible+

With testing hundreds of products comes inevitable breakouts, but these hydrocolloid patches from Hero Cosmetics are always here to save the day (no pun intended). These transparent patches are nearly undetectable, so I can easily wear them during the daytime as they discreetly zap whiteheads. I never travel anywhere without these stickers now.

Laneige Bouncy and Firm Sleeping Mask

Another staple in my skincare vanity is this sleeping mask from Laneige, a barrier-strengthening moisturizer that saves my skin from looking dull or dehydrated. This formula is the most refreshing in my collection and works well in all seasons — nourishing sunkissed skin in the summer and revitalizing dry skin in the winter.

It Cosmetics Your Skin But Better CC+ Cream

When my spin instructor told me that this was her sweat-defying foundation, I couldn’t believe it — but then, this multihyphenate product became a go-to in my makeup routine. Part full-coverage foundation, daily moisturizer, and sunscreen, this product is the perfect skin perfector for natural and full glam days alike. 

But that’s not where the best deals at Amazon’s fall Prime Day end. Check out even more sales on  kitchen storage, fall fashion, and more.